B2B Content Marketing Agency

Tether Media, Llc28 Mar, 2022Business

While other types of agencies focus mostly on paid or owned media strategy, advertising agencies promote their clients through earned media. B2b content marketing agency still have the same purpose as any other marketing firm: to promote brands, ideas, people, and services that make a difference in people's lives. However, they do so by amplifying editorial coverage on earned media, such as native placements on publisher websites, sponsored content with bloggers, or even Instagram posts from influencers.