AI-Driven Revolution is Boosting Customer Engagement- Segment of One

Martechcubejohn27 Jul, 2023News

A recent McKinsey & Co. report found that over 70 percent of customers today expect personalized outreach from the companies they buy from. In fact, more than three out of four points to personalization as the factor most likely to turn them into a repeat customer that?s willing to recommend the product to friends and/or peers.