A2P Messaging Market by Offering (Platforms, Services), Application (Authentication, Promotional & Marketing, CRM), Communication Channel (SMS, Operator IP, Third-party Apps, Fixed Fees), SMS Traffic, End User and Region - Global Forecast to 2029.size is projected to grow from USD 73.1 billion in 2024 to USD 84.8 billion by 2029, at a CAGR of 3.0% during the forecast period. Increasing mobile phone penetration, particularly in emerging markets, is a significant driver for A2P messaging. As more people gain access to mobile devices, the potential user base for A2P services expands.