A Closer Look at eCommerce PPC Services vs. SEO

1digitalagency09 Apr, 2025Business

Despite the fact that SEO and PPC are both prongs of digital marketing, and both closely related to search engines, they are quite different in how they operate. Worse, there is quite a bit of misunderstanding surrounding each of these channels, although both can be beneficial to many online businesses. Here’s a high level view on both.