6 Essential Metrics to Track in Your PPC Campaigns

Bradley_cameron12 Dec, 2024Business

Key performance indicators, such as conversion rate, return on ad spend and cost per acquisition, are critical for the given campaign’s success and ways to improve it.PPC Services Londondesigns and runs successful campaigns, whatever the need be. These services offer strategic monitoring and optimisation of your campaigns to ensure better ROI and long-term growth in the competitive market. In this article, we’ll explain 6 essential metrics to track in your PPC campaigns.